The European specialist in photo books and other personalized articles is launching its online services in the UK.

29/11/2010 – Alboom
www.alboom.co.uk

The European specialist in photo books and other personalized articles is launching its online services in the UK.

The online retail market leader on the continent for photo books and personalized calendars, Alboom, is now extending its presence in other European countries by offering individuals a unique service and original products.

Noting the rapid development of the market and the difficulties in using the downloadable layout software offered by other market players, Alboom differentiates itself by launching its Web 2.0 services in the UK.

A simple and effective solution.
This service is primarily designed for individuals who want a simple solution that requires no prior downloading of applications, which then require regular updating.

On the site, the customer selects the product they wish to order. It may be a photo book, a photo on an oversized canvas, a calendar, a notebook, a kit to create a DVD cover, a poster, to name but a few ideas. Then, depending on the product selected, they have the choice between an automatic creation interface that lets you create the product in minutes or an interface allowing complete creative freedom but which requires a little more time.

A very flexible solution
The main advantage of the solution lies in its extreme flexibility. For example, the customer may choose pictures or drawings that he wants to use, load them on the site while he is busy doing something else and then begin the layout immediately or even later as all operations made are saved automatically as you go.
It is even possible to interrupt the process at any time to resume later.
Thus, a photo book or calendar started on the home computer can be completed in the office during lunchtime.

A pioneer in Europe
Well known in Poland, Alboom was founded there in 2005. It was launched when the Central European countries were just beginning to discover the Internet. Today, it produces thousands of books, photos and schedules in Poland but also increasingly in other countries.

The new EU development strategy will be conducted from its new headquarters in Paris, while production is still performed in Poland with its own equipment so that customers receive the best value for money.

Michal Pakier, Associate Director of Alboom confirms that the company’s presence in the UK is a necessity dictated by the steady increase in demand in Europe.

The strategy and the development of the company are entrusted to Guillaume Feuillette, also Associate Director and former Managing Director – Europe at HH Associates

He says: “I am very excited to manage the development of Alboom in Europe and to work with Diego Maldonado who will be managing the UK arm of Alboom. Our products have an excellent reputation and will be of interest to a wide audience. Even if our clients want to pay the best possible price, they are not less demanding on quality. The range consists of 5 sizes of photo books, 6 sizes of calendars, 5 sizes of notebooks, 4 sizes of posters, 3 sizes of multimedia products and last but not least, 2 family types of canvas that each comes in 8 sizes. All products have a wide variety of page backgrounds and templates. The average cost of our products range is 25% cheaper than competitors on the existing market.”

For further information, please contact us by post or email at:

Headquarters
Alboom SAS
149 Boulevard Malesherbes
75017 Paris
France

UK Press contact
Diego Maldonado
#3, 27 Kensington gardens Square
London
W2 4BG
press@alboom.eu